Revenue Is Vanity - Profit Is Sanity

Profitability is a tricky subject for many CCTV installers. High or even reasonable margins prove challenging when quoting the same system as the competitors down the road. It's a price battle from day one and you fall into a cycle of low margin installations just to stay afloat. 

Many feel that differentiation comes with service and while it's undoubtedly true, it gets increasingly difficult to spend time on service when margins are low. Some opt for service contracts, but these too have their challenges. Clients are becoming more and more reluctant to commit to maintenance contracts that offer them the standard support package. They leave their recorders in a corner to gather dust and feel that it's not really worthwhile to shell out extra cash for the box that sits in a corner gathering dust. 

Most CCTV recorders give little real value to the end users, who due to the cumbersome nature of CCTV, access it only in case of an incident. By this time, they've forgotten how to use their DVR/NVR and they call their installers with yet another panicked footage request. Sometimes the footage is there, sometimes, it's not. Something was unplugged, something didn't work. Who knows what happened. 

What if you could make higher margins, secure more maintenance contracts and give your clients a CCTV system they'll use all the time? Xanview offers you just that. Book your demo today.